People sign up excited. 20 seconds later they're confused. Then they're gone. Your users aren't disappearing because your product is bad — they disappear because they don't know what to do next. I find where in your funnel they get lost and tell you how to fix it. 72 hours. Flat $750. No calls, no reports, no agency.
You ship features. Growth stays flat. Users sign up and do nothing. More features don't fix a broken first 2 minutes. If a user doesn't get value in the first session, there probably won't be a second one.
Your funnel is leaking somewhere between signup and payment. I find where, and tell you how to fix it. One leak. One fix. 72 hours. No agency overhead, no reports, no calls — just an experienced product person running a tight playbook on the part of your business that's quietly losing you revenue.
For SaaS shipping fast. Every new feature can break old flows. I watch your funnel monthly, fix what breaks, and find new leaks before they cost you a quarter of revenue.
Most clients start with the $750 fix, see the work, then upgrade if their product velocity demands it.
Hi, I'm Niki. I've been an operator for over 10 years — COO, Head of Product, and founder of my own companies. I've built signup flows, watched the metrics, argued with the engineers, and rebuilt activation funnels when they didn't work.
I co-founded Ask Wire, a B2B SaaS real estate analytics platform. After that, I spent a few years working with SaaS teams one at a time — diagnosing where their funnels leaked, recommending the fix, watching the numbers move.
I also run two digital products of my own, where bringing in traffic and converting it into revenue is the whole job. This service is the part I kept enjoying most, so I productized it.
I've sat in the chair you're sitting in. The dashboard is showing 1,000 signups and 30 paying customers, and you can feel the money you're losing. But you're shipping features. You're managing a team. The leak just keeps leaking.
That's why I built this. One thing. Done well. Fast. No agency overhead. No freelancer guesswork. Just an experienced operator running a tight playbook on the part of your business that's quietly losing you revenue.
It's productized. Same playbook every time. No custom scoping, no sales calls, no 30-page reports. That keeps my time tight and your price low.
The price reflects the operating model, not the quality of work. The discipline of running the same process on every funnel is what makes the work sharper, not weaker — and it means you get senior operator thinking for the price of a freelance audit.
I keep this engagement async on purpose — it's how I keep the price at $750 and delivery at 72 hours. Most pre-purchase questions are 1–2 specific things, and email is faster for both of us.
The deliverable itself includes a 10–15 minute Loom walkthrough. Ongoing calls are part of the retainer.
There almost always is. I've never looked at a SaaS funnel without finding one. But if your funnel genuinely doesn't show a leak I can identify, I'll tell you before starting work and refund you in full.
No. I diagnose and recommend the change — your team implements. I'm not a developer. The written steps are clear enough that whoever ships your product can follow them.
You have 14 days after delivery to send follow-up questions over email — I'll answer anything that clarifies what you're implementing.
If your product is stable and you have one or two specific bottlenecks, buy the one-time fix. Don't buy the retainer.
The retainer is for teams shipping constantly. New features break old funnels. By the time you've bought your second one-time fix, your product has changed and I'm starting from scratch each time. The retainer means I'm tracking your funnel as it evolves — so each fix builds on context. If you're shipping monthly, that compounding matters. If you're not, save the money.
Most leaks turn out to be copy, flow, or placement issues — not engineering rebuilds. Fixing them rarely takes more than a day of work. As long as someone can make changes to your product, you can use the recommendation.
I work with anything that has a signup-to-paid funnel — SaaS, digital products, courses, memberships, communities. If you're not sure you fit, email me before buying and I'll tell you honestly within a few hours.
Work begins the moment you submit the intake form. Before payment, you agree to the scope document, which defines exactly what I deliver: identification of one leak in your signup-to-paid funnel, a written recommendation for one specific change, a Loom walkthrough, and 14 days of email Q&A.
If after delivery you believe the work doesn't match what's defined in the scope, email me within 14 days. I'll revise the deliverable once at no extra cost. If after the revision you still believe it doesn't match, I refund you in full.
The scope document is the shared reference — we both agree to it before payment, so neither of us is deciding on a feeling. After 14 days, the engagement is final.
One leak. One fix. 72 hours. Flat $750. No calls, no reports, no agency overhead — just an experienced operator finding where your users get lost.
Book the fix → $750 ↗72-hour delivery ● Full refund if work doesn't match scope ● No calls required